Linear TV Networks vs Streaming Platforms: The Transformation of Competition and the Future of New Content, within the Context of Global Content Consumption and Ongoing Competition

Linear TV networks have long been recognized as traditional television models, relying on regularly timed shows via public channels. In contrast, OTT platforms operate on ad-supported systems, with Netflix, major competitors, and Apple TV+ serving as dominant forces. As digital engagement shift, rivalry between broadcast stations and streaming serv

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